This powerful purple shampoo is rich in neutralizing agents to instantly remove brassiness and yellow undertones. Ideal for cool faux-blonde and grey hair, the regular use of this shampoo provides durable anti-brassiness protection, keeping blonde shades cool for longer.
FEATURES + BENEFITS:
– Instantly neutralizes brassy hair and yellow undertones to maintain cool blonde shades.
– Boosts hair color luminosity & illuminates blonde hair.
– Hyaluronic acid strengthens hair, preventing future hair breakage.
HOW TO USE:
– Apply to wet hair. Leave on at least 2 minutes, or longer depending on desired degree of neutralization. Rinse thoroughly.